What is bid writing?
This might mean writing a bid to:
Firstly, bids, tenders, and proposals are one and the same. Put simply, bid writers help businesses win work. This is usually through a competitive process (and to a tight deadline!).
Bid documents often include detailed written questions, sometimes called quality questions, method statements, or technical responses. These aren't just yes/no answers, they ask you to explain how you'll deliver the contract. This is where a bid writer comes in!
Whatever the sector, a bid writer will gather the right information, highlight your company's strengths, and write answers clearly and persuasively to match what the buyer is looking for. They will also ensure your answers align with the evaluation criteria, and that you have addressed all compliance requirements.
Bids are usually assessed on both price and quality. So, while cost matters, writing high-quality responses can be just as important in winning the contract.
Deliver services for a local council, NHS trust, or housing association
Supply products to a public sector organisation
Manage a construction project for a private client
Whatever the sector, a bid writer will persuade the buyer that your organisation is the right choice.
Why use a freelance bid writer?
Success
Using a bid writer is proven to significantly enhance your chances of winning the tender. We offer expertise in bid strategy, understanding evaluation criteria, analysing the client or funder requirements to tailor responses accordingly, and communicating your proposition.
Quality
Bid writers pay meticulous attention to detail. We will ensure your proposal is error-free and submitted to a professional standard.
Language
We are skilled in using appropriate language. A bid needs to be persuasive and compelling, but easy to digest.
Communication
You know your work or project aspirations inside out, but the evaluator reading your proposal won't. We look at your bid from an outsider's perspective and understand how to simplify the content to suit the reader.
Time
Compiling tender responses is time-consuming, especially if it's not your forte. We can take a large proportion of the work off your hands, freeing up time to focus on your core business activities.
Investment
Consider a bid writer as an investment, the cost of bid services is very little in relation to the potential reward if the proposal is successful. You may also learn hints and tips along the way that you can employ in future bids!
Bid & tender services
Proofread and edit
If you've drafted your bid in-house, but want to be sure it reads clearly, correctly, and professionally, I can review your responses before submission. I'll correct any errors and enhance the overall presentation without changing your core message.
Includes:
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Spelling, grammar, and punctuation corrections
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Cearer, more concise wording
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Consistent tone and professional language
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Formatting tidy-up
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Light, plain-English editing for readability.
'Critical friend' review
Aimed at teams who have already drafted a bid but need honest, constructive feedback to strengthen it. This can be for a bid you've not yet submitted, or a review of a previous tender so you can use the feedback to improve future bid responses.
Includes:
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Detailed comments throughout the document
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Feedback on clarity, relevance, and persuasiveness
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Suggestions where evidence is missing or weak
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Recommendations for strengthening structure and messaging
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Review against the bid instructions and marking scheme.
Bid writing
For most clients, I provide hands-on help to plan, structure, and write compelling bid responses from start to finish. I will work closely with you to understand your business and unique strengths, then develop clear, tailored responses that align with the buyer's requirements and give you the best chance of success. This is very much a collaborative process.
Includes:
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Full review of tender documentation Initial planning session
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Answer planning
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Writing of full draft responses
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Liaison with you or your team
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Review and refinement
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Final check against instructions and marking criteria.
Freya provided an excellent tender writing service from start to finish. Her professionalism,
attention to detail, and understanding of our requirements were outstanding. She took the time to fully understand our business, and the final submission exceeded our expectations.
Trevaskis Design Solutions Ltd.
I honestly can’t recommend Freya highly enough.
It’s rare to find someone who combines such professionalism with a genuinely personal approach. We’re extremely grateful for all her hard work and would have no hesitation in working with Freya again or recommending her to anyone looking for an outstanding bid writer.
M&M Contractors Ltd.
I had the pleasure of working with Freya on a recent framework bid, and her contribution was invaluable. Freya's skill in answer planning and writing tender responses is exceptional. Her strategic thinking, and dedication to the project's success made a significant impact on the bid.
Preconstruction Management Ltd.
Bids submitted for clients to:
Cornwall Council
KBS Maritime
Devon County Council
UK Universities
Somerset Council
National Grid
Thanks for all your help as always, Freya, a massive help on these tenders.
MSB Group
Get in touch
Whether you’re looking to outsource support for a one-off bid, collaborate on an ad-hoc basis, or set up a regular retainer, please get in touch for a friendly, no-obligation chat about how we can work together!
Remote or in-person
Based from the Tremough Innovation Centre, I love working in person with Cornish companies, but also assist many clients remotely.